Senior Area Sales Manager

Imagine a world where a customer can walk into any shop or browse any online store and pay in installments with just a few clicks - no bank queues, no physical paperwork, and no credit card hurdles. That is the reality Leanpay has been building for ten years!

We are at the forefront of the Buy Now Pay Later (BNPL) trend, with a team of professionals in retail, banking and software development who are passionate about changing the old-fashioned way of buying in instalments.

With our 2024 €10M Seres B funding milestone, we are scaling our Romanian operations and solidifying our market leadership in Slovenia . We aren’t just offering a financial product; we are offering retailers a way to grow and customers a way to shop with total digital freedom.

We are currently expanding our LEANPAY I.F.N. S.A. (Leanpay Romania) team and we are looking for a " CEO of their own territory " to cover Bucharest and surrounding counties - a high-impact strategist with a proven B2B sales experience and a deep network in the Romanian retail sector.

Your mission will be to serve as the lead architect for our merchant expansion, focusing on closing high-value deals with partners generating over €5M in annual revenue. Beyond individual acquisition, you will mentor junior colleagues, analyze regional data to drive loan volumes, and ensure our BNPL solutions are seamlessly integrated into the customer journeys of the region's largest retail players.

This role demands high autonomy, a willingness to travel, and the professional maturity to bridge the gap between local market reality and our senior leadership team.

Key responsibilities:

• Identify, negotiate, and close high-value deals with large-scale merchant partners (5+ M annual B2C revenue) focusing on high-impact retail chains and e-commerce leaders;
• Coordinate the end-to-end sales process for the company’s key strategic B2B partners;
• Maintaining senior oversight and full ownership of the regional pipeline to ensure consistent growth and portfolio health;
• Drive long-term growth by negotiating service expansions and ensuring immediate partner adoption, with focus on fast reaching a 'go-live' threshold of transactions after closing a deal;
• Analyze regional POS lending data to identify systemic trends; propose and implement structural improvements to the merchant journey and Leanpay’s visibility;
• Leading the implementation of Leanpay’s most complex marketing and communication strategies at the POS level, ensuring brand dominance in the region;
• Collecting feedback on competitor movements and market gaps as a senior ambassador and owning the stream of implementing Leanpay product improvements in the market;
• Support the Head of Sales by providing mentorship, guidance, best practices, and "shadowing" opportunities for new colleagues to elevate the entire team's performance;
• Prepare advanced quarterly and annual forecasts; provide deep-dive analysis on ROI for regional promotions and partner performance;
• Cross-functional collaboration with Marketing, Risk, and Tech teams to ensure seamless onboarding for complex merchant integrations.

Requirements:

• 6+ years of proven success in B2B sales, with at least 3 years specifically in Fintech, Retail Financial Services, or E-commerce payments;
• Bachelor’s degree in Economics, Business, or a related field (Master’s degree or specialized sales certifications preferred);
• Demonstrated track record of closing high-contract-value deals and managing C-level relationships within the retail sector;
• Proficiency in CRM data analysis and the ability to translate "raw numbers" into actionable regional sales strategies;
• An existing, high-level B2B network of retail prospects and decision-makers in the Romanian market;
• Ability to work with high levels of autonomy, often acting as the "CEO of their own territory";
• Valid Driver’s License (B) and a willingness to travel extensively to maintain high-touch relationships with key partners.

Why Leanpay?

You will have an opportunity to work with enthusiastic and experienced professionals in a modern, healthy and encouraging working environment. You can grow as Leanpay grows - we appreciate every team member's contribution and support your personal development.

We also offer:

• A competitive salary based on your experience and performance
• Meal vouchers
• Hybrid working model
• Private health insurance
• Company car
• 26 days of vacation
• Professional, friendly and open-minded team
• Flexibility in organizing your schedule
• Opportunity for professional advancement

We can’t wait to meet you! So, if you believe you are the right person for this job, please send us your CV. We are looking forward to hearing from you. Shortlisted candidates will be contacted.